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A Sweet Blog...
From time to time, I write. Or I take pictures. I have started recording videos, more to push myself because I am uncomfortable in front of any camera. The views I express are random, subject to change, and though influenced by my experiences and environment, they are completely mine!
I hope you enjoy. Perhaps glean something useful. And as always, I do appreciate feedback. No, seriously, I really do! Most days...
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Rich Honiball
Dec 26, 20243 min read
Today in Retail History: The Flamingo’s Impact on Las Vegas Retail
On December 26, 1946, mobster Benjamin "Bugsy" Siegel opened the Flamingo Hotel and Casino in Las Vegas, changing both the city and retail.
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Rich Honiball
Mar 12, 20246 min read
Today in Brand History: The World of Coca Cola Makes An Iconic Move
On March 12th, 1894, Coca-Cola was sold in bottles for the first time in a candy store in Vicksburg, Mississippi.
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Rich Honiball
Mar 9, 20245 min read
Today in Brand History: A Cultural Icon Named Barbie is Born
On March 9th, 1959, the toy industry witnessed a revolution with Barbie's debut at the International Toy Fair in New York City.
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Rich Honiball
Feb 19, 20245 min read
Monday Morning Quarterback: A Huddle with Super Bowl Ads
I am, ready to huddle up and tackle a fresh play on this year's Super Bowl commercials—not rushing my snap judgment but letting it play out.
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Rich Honiball
Feb 19, 20245 min read
Today in Brand History: The Birth of Kellogg's and the Breakfast Cereal Wars
On February 19, 1906, in Battle Creek, Michigan, Will Keith Kellogg created the Battle Creek Toasted Corn Flake Company.
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Rich Honiball
Jan 30, 20243 min read
Today in Brand History: Sketchpad and Its Legacy in Design and Marketing
Ivan Sutherland's Sketchpad marked a watershed moment in computing history and significantly influenced the fields of marketing and design.
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Rich Honiball
Jan 21, 20243 min read
Today in Brand History: Celebrating Christian Dior
On January 21st, 1905, Christian Dior was born on the Normandy coast of France.
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Rich Honiball
Jan 3, 20242 min read
Today in Brand History: The Hamilton Electric 500 and the Dawn of an Icon
On January 3rd, 1957, Hamilton Watch Company in Lancaster, Pennsylvania, unveiled the first electric watch, the Hamilton Electric 500.
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Rich Honiball
Dec 22, 20235 min read
The Top Five(ish) 2023 Holiday Marketing Campaigns
These clever campaigns and commercials can sprinkle a bit of fairy dust on our frenzied shopping sprees, turning chaos into cheer.
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Rich Honiball
Nov 12, 20236 min read
Today in Brand History: The Evolution of the Leotard – From Circus Acrobatics to Fashion Staple
On November 12, 1859, a revolutionary performance by Jules Leotard not only captivated Paris with the first flying trapeze act but also...
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Rich Honiball
Nov 5, 20237 min read
Today in Brand History: F.W. Woolworth's Five-and-Dime Goes Global
On November 5th, 1909 F.W. Woolworth opened the first UK Woolworths store in Liverpool, pioneering the retail chain store's...
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Rich Honiball
Oct 17, 20233 min read
Today in Brand History: RCA Sparks the Radio Revolution
On October 17, 1919, the Radio Corporation of America (RCA) was created as a subsidiary of General Electric. This pivotal moment helped...
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Rich Honiball
Sep 24, 20235 min read
Today in Brand History: KFC
On September 24th, 1952, American fast food restaurant chain Kentucky Fried Chicken (KFC) opened its doors for the first time as a...
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Rich Honiball
Sep 19, 20233 min read
Today in Brand History: Bissell
The Sweeping Success of Bissell: From Carpet Sweepers to Cleaning Empire In 1876, the first carpet sweeper was patented by Melville...
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Rich Honiball
Sep 16, 20237 min read
Today in Brand History: General Motors
General Motors: A Legacy of Innovation and Transformation On September 16, 1908, a visionary carriage-maker by the name of William C....
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Rich Honiball
Sep 15, 20235 min read
Today in Brand History: Google
Google: From Garage Startup to Global Tech Giant On September 15, 1997, Larry Page and Sergey Brin, two Ph.D. students at Stanford...
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Rich Honiball
Sep 8, 20233 min read
Today in Brand History: 3M, Scotch Tape and Innovation
In 1930, 3M (Minnesota Mining and Manufacturing), began marketing its innovative Scotch Tape, the first waterproof, transparent,...
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Rich Honiball
Sep 6, 20234 min read
Today in Brand History: The Piggly Wiggly
On September 6, 1916, a retail revolution was quietly beginning in Memphis, Tennessee. Clarence Saunders, an innovative entrepreneur,...
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Rich Honiball
Sep 4, 20235 min read
Today in Brand History: George Eastman and the Birth of Kodak
On September 4, 1888, inventor George Eastman received a patent for the camera shutter and the trademark for the Kodak name, marking a...
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Rich Honiball
Sep 2, 20235 min read
Today in Brand History: Unilever
On September 2nd, 1929, Unilever was formed through a merger of Margarine Union and Lever Brothers, marking the beginning of a global...
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