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A Sweet Blog...
From time to time, I write. Or I take pictures. I have started recording videos, more to push myself because I am uncomfortable in front of any camera. The views I express are random, subject to change, and though influenced by my experiences and environment, they are completely mine!
I hope you enjoy. Perhaps glean something useful. And as always, I do appreciate feedback. No, seriously, I really do! Most days...
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Rich Honiball
Jun 12, 20245 min read
Today in Brand History: The Break-Up of William Boeing's Empire
On June 12, 1934, the passage of the Black-McKellar Bill led to the dissolution of William Boeing's empire and birth of Boeing and United
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Rich Honiball
Mar 18, 20247 min read
Today in Brand History: The Genesis of American Express
On March 18, 1850, Henry Wells and William Fargo founded American Express in Buffalo, New York.
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Rich Honiball
Mar 12, 20246 min read
Today in Brand History: The World of Coca Cola Makes An Iconic Move
On March 12th, 1894, Coca-Cola was sold in bottles for the first time in a candy store in Vicksburg, Mississippi.
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Rich Honiball
Mar 3, 20243 min read
Today in Brand History: AT&T From Innovation to Industry Giant
On March 3, 1885, the incorporation of American Telephone & Telegraph (AT&T) marked not just the creation of a new company but the beginning
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Rich Honiball
Feb 19, 20245 min read
Today in Brand History: The Birth of Kellogg's and the Breakfast Cereal Wars
On February 19, 1906, in Battle Creek, Michigan, Will Keith Kellogg created the Battle Creek Toasted Corn Flake Company.
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Rich Honiball
Feb 8, 20245 min read
Today in Brand History: The Founding of William & Mary College
In 1693, a pivotal moment in the annals of American higher education unfolded with the chartering of William & Mary College in Williamsburg.
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Rich Honiball
Jan 30, 20243 min read
Today in Brand History: Sketchpad and Its Legacy in Design and Marketing
Ivan Sutherland's Sketchpad marked a watershed moment in computing history and significantly influenced the fields of marketing and design.
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Rich Honiball
Jan 23, 20246 min read
Today in Brand History: Columbia Records - The Soundtrack of a Century
On January 22, 1889, a milestone in the music industry was marked with the formation of Columbia Phonograph Company (now Columbia...
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Rich Honiball
Jan 3, 20242 min read
Today in Brand History: The Hamilton Electric 500 and the Dawn of an Icon
On January 3rd, 1957, Hamilton Watch Company in Lancaster, Pennsylvania, unveiled the first electric watch, the Hamilton Electric 500.
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Rich Honiball
Jan 2, 20242 min read
Today in Brand History: Willis Carrier and the Birth of Cool
On January 2nd, 1906, Willis Carrier received a US patent for the world’s first modern air-conditioning system.
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Rich Honiball
Jan 1, 20245 min read
Today in Brand History: HP's Rise in Tech
On January 1, 1939, in a modest garage in Palo Alto, CA, HP began its rise. Hewlett and Packard's venture would evolve into a tech giant.
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Rich Honiball
Nov 23, 20236 min read
Thanksgiving: From a Cause for Gathering to Presidential Proclamations to a Retail Revolution
Thanksgiving, a holiday deeply ingrained in American culture, has a rich and complex history...
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Rich Honiball
Nov 12, 20236 min read
Today in Brand History: The Evolution of the Leotard – From Circus Acrobatics to Fashion Staple
On November 12, 1859, a revolutionary performance by Jules Leotard not only captivated Paris with the first flying trapeze act but also...
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Rich Honiball
Oct 28, 20238 min read
Today in Brand History: The Birth of Macy's
On October 28, 1858, a young entrepreneur named Rowland Hussey Macy took a significant step towards creating a retail empire that would...
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Rich Honiball
Oct 17, 20233 min read
Today in Brand History: RCA Sparks the Radio Revolution
On October 17, 1919, the Radio Corporation of America (RCA) was created as a subsidiary of General Electric. This pivotal moment helped...
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Rich Honiball
Sep 24, 20235 min read
Today in Brand History: KFC
On September 24th, 1952, American fast food restaurant chain Kentucky Fried Chicken (KFC) opened its doors for the first time as a...
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Rich Honiball
Sep 19, 20233 min read
Today in Brand History: Bissell
The Sweeping Success of Bissell: From Carpet Sweepers to Cleaning Empire In 1876, the first carpet sweeper was patented by Melville...
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Rich Honiball
Sep 16, 20237 min read
Today in Brand History: General Motors
General Motors: A Legacy of Innovation and Transformation On September 16, 1908, a visionary carriage-maker by the name of William C....
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Rich Honiball
Sep 15, 20235 min read
Today in Brand History: Google
Google: From Garage Startup to Global Tech Giant On September 15, 1997, Larry Page and Sergey Brin, two Ph.D. students at Stanford...
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Rich Honiball
Sep 8, 20233 min read
Today in Brand History: 3M, Scotch Tape and Innovation
In 1930, 3M (Minnesota Mining and Manufacturing), began marketing its innovative Scotch Tape, the first waterproof, transparent,...
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